Stellenbeschreibung
Design and own the end-to-end lifecycle strategy for our customers (buyers and ) across our two main categories (Consumer Electronics and Media), from first transaction through onboarding, development, retention and reactivation, ensuring every stage is built on behavioural data and commercial logic * Hands-on lifecycle strategy capability: can design a full lifecycle architecture across acquisition, onboarding, retention and reactivation * Strong analytical self-sufficiency: able to build cohort LTV analyses, design holdout tests and interpret incrementality results